Hi, and welcome to DCVD Media, where you, business owner looking for information about the Chinese Internet, get advice and information that’s relevant and specifically for you! Your first time here? Here are some posts to get you started!
Rise of the Chinese customer and what it means for a small business owner
How do you know if your business can benefit from the Chinese online space?
What’s different with the Chinese social space?
What experts get wrong about Chinese social
Three things you have to know about the Chinese social web Why WeChat needs your attention, now
How to get started on Chinese social media, without knowing Chinese
How to use Weibo on the desktop
How to use Weibo on the mobile
How to use WeChat on mobile
How to decipher the numbers behind Weibo
What B2B marketers often get wrong about online marketing
Where to find your customers on the Chinese web (other than the obvious platforms)
How to find key opinion leaders on Weibo
How to find fans on Weibo
Two food businesses that found success on Chinese social media
Learn from the expensive mistakes these companies made on Weibo
How most western brands have ignored Gaokao, one of the most important events for Chinese families
Examples of two businesses that makes the Chinese online space work for them
Western schools on Weibo, who’s doing well, and who isn’t
Why the Chinese social web is relevant for every business
WeChat is a big deal, and here’s why, again
Why western businesses typically fail on the Chinese web
How to win on the Chinese web without doing anything
Why Weibo is still relevant
Why the Chinese buy (more) online
What shifting Internet behaviour from Chinese netizens mean for your business
Dealing with crisis on Chinese social media
Jacco Bouw: Founder of the largest email newsletter provider in China WebPower
Michael Zakkour: Author of China’s Super Consumers: What 1 Billion Customers Want and How to Sell it to Them
Cyril Drouin: Founder and CEO of Bysoft China
Derek Capo: Founder and CEO of Nextstep China
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